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Maximize Your Leadership Potential

BrainWays Training & Development offers executive coaching for individuals interested in achieving a higher level of competency in their personal and professional lives. Our coaching inspires creativity, new thought, and a changed perspective, leading clients to exceed their goals and develop new skills that stick.


"By implementing Sandi's ideas, I had my best tax season ever. I have gained at least four hours a week by making changes to my daily routine - now I get more done without increasing the number of work hours! My day is more enjoyable, and my stress level has gone way down." Partner, Mid-sized CPA firm

""I learned some tremendously powerful skills for connecting with my well-being and with relationships." Mardy N.

BrainWays coaches offer the following services:

  • For C-level executives, women business owners, professional firm partners, and entrepreneurs who are ready to take their business to the next level, we offer work/life balance strategies, stress reduction tools, and people management skill building.
  • For new or seasoned managers or individuals being groomed for C-level positions who need to sharpen their people skills, we offer a combination of group training, consulting, and one-on-one coaching services that deliver leadership skills such as effective delegation, performance review writing and delivery, time management, and employee recognition and feedback delivery.
  • For individuals at all levels who need to deliver effective presentations, we offer coaching in both presentation content and delivery.

How We're Different

How is BrainWays different from other executive coaching organizations?

  • Unlike most coaches, BrainWays coach and founder Sandi Smith lives an amazing, high-performance life and has accomplished some extraordinary things. One example: she has co-piloted a single-engine airplane around the world.
  • Unlike most coaches, Sandi has a dual background - in business and in brain science, enabling her to understand how to maximize performance using scientific research and not just a bunch of motivational self-help. BrainWays integrates disparate discoveries of leading neuroscientists and transform them into 21st century leadership solutions for your workplace.
  • BrainWays coaches offer 24/7 availability for coaching clients.


...Nothing short of revolutionary." Mark Craig, Business Support Manager, BancTec

"...Real life answers to current business questions. Treavor L. Mellott, Sr. Quality Analyst, Neiman Marcus Group

"Truly mind-altering and behavior-awakening." L. G. Swift, City of Fort Worth

"One of the most enlightening and applicable seminars I have attended in some time." Cheryl Dunlop

What You Can Expect From a Coach

The coaching process consists of a series of one-on-one leadership development meetings between you (the person being coached) and Sandi over a period of time that are aimed at achieving an agreed-upon goal. They can be conducted face-to-face or via the phone. The first session consists of goal-setting, gap analysis, and commitment to the process. Subsequent sessions are personalized and customized to meet your individual needs and goals. Homework is always assigned between sessions.

During the coaching sessions, Sandi listens deeply, provides support during your decision-making, helps point out perspective, and moves you out of your comfort zone. You are always in control and make your own decisions. The interaction is safe, completely confidential, and usually a nice confidence-booster for you. Sandi also provides aspects of planning, goal-setting, motivation, and suggests resources for books or other skill-building training.

Coaching is an employee development tool; it's not counseling. People who are willing to be coached often leapfrog their peers because they gain new leadership ideas and skills from their coach. Although coaching is widely accepted in sports (Tiger Woods, Michael Jordan), Olympic competitions, health (personal trainers), and academia, coaching is fairly new in the corporate world. Coaching opens a person's mind, promotes greater candor, generates more respect from staff at all levels, and develops better skills to achieve strategic objectives.

Take the First Step

Imagine leadership coaching and training programs that are designed specifically for the strengths and weaknesses of the human brain and the environment we work in. Outcomes such as behavior change become maximized without drama. Learning is accelerated. Leadership evolves to an entirely new level.

What are you waiting for? You hae absolutely nothing to lose by calling to find out more about our free consultation.

Turn your life into amazing with Sandi's professional coaching. Call us at 408-971-1104 or email us now to take your life, business, and career to the next level.